Platform Selection
Compare existing paddle shapes and constructions before committing development time.
PAW supports private-label and OEM/ODM paddle programs with product specification, artwork preparation, sampling, packaging and delivery planning.
Start from an existing PAW platform or develop a specification around your target customer, positioning and price point.
Compare existing paddle shapes and constructions before committing development time.
Define the shape, core, surface, thickness, press, weight and visible components.
Prepare full-face graphics, brand color references, component colors and logo placement.
Review a physical sample and confirm the production reference before bulk manufacturing.
Plan the bag, box, labeling and shipment presentation around the final product program.
Keep the approved specification, quality requirements and delivery plan together.
New brands can begin from a proven platform and focus resources on positioning, design and go-to-market.
Established brands can brief more differentiated construction, shape and packaging requirements.
Retailers and distributors can build market-specific assortments across multiple products and price positions.
Clubs and organizations can create repeatable branded programs for coaching, members, events and pro shops.