Brand and manufacturing programs

From an idea to a
retail-ready paddle.

PAW supports private-label and OEM/ODM paddle programs with product specification, artwork preparation, sampling, packaging and delivery planning.

What PAW supports

One partner from product brief to finished inventory.

Start from an existing PAW platform or develop a specification around your target customer, positioning and price point.

01 / PRODUCT

Platform Selection

Compare existing paddle shapes and constructions before committing development time.

02 / DEVELOPMENT

Custom Specification

Define the shape, core, surface, thickness, press, weight and visible components.

03 / IDENTITY

Artwork & Color

Prepare full-face graphics, brand color references, component colors and logo placement.

04 / PROOF

Sample Approval

Review a physical sample and confirm the production reference before bulk manufacturing.

05 / PRESENTATION

Retail Packaging

Plan the bag, box, labeling and shipment presentation around the final product program.

06 / DELIVERY

Production Support

Keep the approved specification, quality requirements and delivery plan together.

Who it is for

Built for different stages of growth.

New brands can begin from a proven platform and focus resources on positioning, design and go-to-market.

Established brands can brief more differentiated construction, shape and packaging requirements.

Retailers and distributors can build market-specific assortments across multiple products and price positions.

Clubs and organizations can create repeatable branded programs for coaching, members, events and pro shops.